The Market Summary Report (MSR) provides a monthly breakdown of the aggregated performance of short-term rentals in a market. It allows you to analyze historical trends for supply, demand, and pricing metrics in your chosen area over time. It is a great way to gain insight into how your market has changed, and it can also be customized to include specific markers you wish to track.

The most significant benefit of a Market Summary Report is the ability to assess market change over a long period. The MSR can show data points as far back as April 2014. Having this much historical market information can be incredibly powerful and help you identify trends and anticipate what's coming up in the future.

This report can help you analyze market trends across several important metrics that are useful for tracking short-term rental performance, giving insight into how seasonal your market is or whether the supply outweighs demand, for example.

Hotel Comparable – The metric includes only Studio and one-bedroom entire place rentals. We believe these listings are most likely to compete directly with hotels.

Average Daily Rate (ADR) – The average daily rate by month, the ADR, and Revenue figures include cleaning fees. We include cleaning fees because the host can set them at whatever they choose, and we see it as another form of income.

Occupancy Rate – Number of reserved nights divided by the number of available nights. We do not include blocked nights. We measure the occupancy of the days a property was available to rent.

For example, if a property is available to rent for 15 days of the month and receives bookings for those 15 days, we would consider 100% occupancy for the month rather than 50%.

Revenue Per Available Rental (RevPAR) – Is calculated by dividing the total income generated by the number of available listings. Only taking into account genuinely active listings (i.e., those with at least one calendar day classified as reserved or available during the reporting period).

Room nights – The number of nights reserved multiplied by the number of bedrooms in a property.

Listing Nights – The sum of all nights available for rent and booked in the month. This only counts listings as being available if they had one booked night in the month. We don’t include the performance of properties that did not receive a reservation in the month.

The extended MSR includes two additional metrics; average days stay and average days lead time. This is useful if you want to gain further insight into guest behavior in your market.

Average Days Stay – How long, on average, are people staying? The formula takes the length of each reservation made in that month and calculates the average. Total reservation days / Total number of reservations.

Average Days Leadtime – How far in advance are people booking? We take the difference between the date a guest makes a reservation and the start date of his booking and then calculate the average of all properties.